Belong joins ARCO
Belong is pleased to announce it has joined ARCO, the Associated Retirement Community Operators, signifying the organisation’s commitment to customers residing in its villages’ independent living apartments.
ARCO's role as the main body representing integrated retirement communities (IRCs) in the UK contributes to the setting of extremely high standards for the sector and serves to advocate for the development of IRCs that prioritise the wellbeing, safety and satisfaction of their residents.
Speaking of Belong’s membership, chief executive Martin Rix said: “As a pioneer of innovative care settings in the UK, Belong is delighted to become a member of ARCO and receive Approved Operator Status for our independent living apartments, which are a crucial component of our care village model, seamlessly complementing the 24-hour care household living option and ensuring we offer a range of services to support people as their needs change.
“This prestigious recognition signals to the wider world that we adhere to the highest standards in housing provision, while benefiting from the collective expertise of our peers, as we continue to create vibrant communities, shaped by our customers. We look forward to working together to drive further advancements in integrated retirement communities for older people and raising awareness of the benefits amongst a wider audience.”
The term ‘integrated retirement community’ was coined by ARCO to signal apartment homes for older people, which are available for purchase, part purchase or rent, alongside the ability to enjoy independence and choice. This is accessed through integration with a range of lifestyle facilities, care services and the wider community.
A not-for-profit organisation, Belong operates care villages with a range of housing and support options for older people, centred around a village hub with extensive amenities, including a bistro, hair salon, specialist gym and an entertainment venue with licensed bar. People can choose to live independently in a Belong apartment or within a supported 24-hour care environment. Community services include bespoke day care, home care and an Admiral Nurse service, one of many dementia specialist aspects of Belong’s provision.
A spokesperson for ARCO added: “A huge congratulations and very warm welcome to Belong who have joined ARCO as a Member, signifying their commitment to providing excellent operational standards with a focus on consumer protection within the Integrated Retirement Community Sector.”
Belong is also a member of the National Care Forum, the industry’s voice for non-profit social care operators, for which Martin Rix serves as an elected member of the Board.
